Dunkin’ Donuts New launches in India
Dunkin’ Donuts, India’s first All-Day Part and Adult Quick Service Restaurant (Adult QSR) chain recently launched its latest products offering. Dunkin’ Donuts has launched 4 new coffees – Bangalore Startup Coffee, Boston Black Coffee, Therapeutic Cappuccino, Tough Guy Cappuccino.
The products have been created by Chef Felix Daniel and his team.
The range of coffees includes options such as:
Bangalore Startup Coffee
Inspired by the startup culture of the city, it gives one the confidence and energy to achieve anything. The light flavors, reminiscent of the South Indian Filter Coffee, are a result of the 100% Arabica roast coffee beans decoction mixed with piping hot milk.
Boston Black Coffee
The straight-forward, light and easy-going coffee is a palatable version of the classic black coffee – sans the bitterness – for the Indian audiences.
Designed to soothe the senses, this is a 100% Arabica Italian-style coffee and rich hot chocolate, generously dressed with whipped cream and drizzled with cinnamon powder.
Tough Guy Cappuccino
This tough coffee is a hard-working triple shot of dark-roast 100% Arabica espresso in rich textured milk, with a hint of brandy flavour. Perfect for those long hours to be put in for achieving the impossible!
Launching the new range of Coffee, Mr. Dev Amritesh, President and COO, Dunkin’ Donuts India, said, “Today’s youth is running at an undeterred pace with a desire to conquer the world. Dunkin’ Donuts acknowledges this “spirit to conquer” through the new range of coffees. It is the ultimate fuel to keep you going so that with “enough coffee you could shake the world”.
Dunkin’s new range of coffees occupies an emergent space of coffee consumption between the two called Real-Social. Inspired from real-social contexts in youth’s life – workspace and relationships, the coffees are designed as the ultimate self help for the 24×7 youth culture.
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